Corporates: What SMEs can Learn from them

When Eliud Kipchoge pulled off his epic sub 2-hour marathon he was hailed as a hero. He pushed himself to the limit and achieved something no other human on the planet had been able to do.

But then, well, he did get a lot of help, didn’t he? He didn’t do it the hard way like most of us working through our NHS Couch to 5k Apps.